For my FASM 311 class, four other students and I were tasked with creating a marketing campaign—including mockups and an advertisement—for a fashion or beauty brand over the 10-week quarter. For this project, our group chose DS & DURGA, focusing on their "I Don’t Know What" fragrance.

Concept

Two individuals awaken from a dream and begin an unexplainable search—through mirrored worlds, disconnected moments, and soft collisions—seeking something they can’t name. It is only in the final moment that we realize: they are twins, separated not by place, but by an invisible distance—the space between them, like the space between notes in music, scent, and memory.